Amidst an increasingly competitive streaming market, Verizon may be on the cusp of introducing a new streaming bundle that offers its customers access to both Netflix and Max at a discounted rate. This move would seemingly be beneficial to consumers, allowing them to access a larger library of entertainment at a more affordable rate.
For Netflix, offering their services as part of a larger discount package could attract more potential customers that would otherwise not consider signing up for their service. Likewise, Max, which is a relatively new streaming offering, could gain access to an already established user base that could help the young platform quickly expand its reach.
It remains to be seen if Verizon plans to follow through on this potential streaming bundle. However, if they do, it could potentially become the latest example of streaming services attempting to provide customers with additional value as the competitive landscape becomes more crowded.
In addition to Verizon’s potential bundle, a number of streaming services have recently offered discounts, free trials, and other promotional packages in order to entice customers to sign up. In recent months, for example, Amazon Prime Video has offered customers free trial periods and discounted yearly plans in order to increase its userbase.
Verizon’s potential bundle could mark another step forward in the streaming war, as companies continue to compete for the attention of consumers looking for the biggest bang for their buck. Such a move could also encourage other streaming service providers to start offering similar discount packages, as they look to differentiate themselves from the competition.
It remains to be seen whether Verizon will move forward with their potential streaming bundle. However, if they do, it could provide customers with an attractive way to access a wide range of entertainment for an affordable rate. This move could ultimately be the latest example of streaming companies attempting to provide consumers with even more value for their money.